AI Insights · Timothy · January 2025
Top 5 Social Apps Performance on Android in South Africa, Q4 2024
Explore the performance trends of the top 5 social apps on Android in South Africa during Q4 2024, highlighting their weekly downloads, revenue, and active users.
In the fourth quarter of 2024, the top social apps on the Android platform in South Africa showcased varied performance trends. Here's a closer look at how these popular apps fared, based on data from Sensor Tower.
TikTok - Videos, Shop & LIVE saw significant fluctuations in its weekly downloads, peaking at approximately 146K in early December. The app's revenue followed a positive trajectory, reaching around $112K by mid-December. Active users remained robust, fluctuating around 8.7M.
Facebook experienced a steady increase in active users, culminating at 10.6M in mid-December. Weekly downloads peaked at about 109K, while revenue showed minor fluctuations, stabilizing around $7.5K in December.
Instagram maintained a consistent increase in active users, reaching approximately 6.7M by the end of the quarter. Downloads peaked at 81K in early December, and revenue saw a moderate rise, closing the quarter at $4.6K.
Grindr - Gay Dating & Chat had a notable increase in active users, peaking at over 21K in mid-December. The app's downloads showed a gradual rise, reaching 3.3K by the end of the quarter, while revenue remained stable around $5.2K.
Lastly, Poppo Live- Live Stream demonstrated growth in active users, peaking at 5.7K. Weekly downloads varied, with a peak of 2.9K at the quarter's close, and revenue remained consistent around $2.2K.
These insights reveal dynamic trends among the leading social apps in South Africa, providing a snapshot of user engagement and financial performance. For a deeper dive into these metrics, visit Sensor Tower for more comprehensive data.
